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Bureau of Export Development
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Vol.
8 #5, May 2009
Chinese Market for Clean Water
 For
a number of years, water pollution has been a serious issue in China.
According to a March 2009 research study released by China Research and
Intelligence, over 70 percent of Chinese rivers, lakes and seashores
are polluted as is 90 percent of underground water in urban areas.
Purchases of bottled water were up 20 percent in 2008 compared to the
previous year and the market amounted to more than 30 billion Yuan (4.3
billion USD).
Potable water safety in the rural areas will be addressed by some of
the infrastructure projects that are part of the $585 billion economic
stimulus plan unveiled by the Chinese government in November 2008.
The groundswell of public outrage over China’s rapidly decreasing
water quality has also led to significant increases in sales of
portable water testing kits. China’s new
“enviro-bloggers” are taking the clean-up efforts seriously
and independently testing water in lakes, rivers and canals in
unprecedented numbers. China’s municipal, provincial and
national environmental watchdogs are also looking for reliable portable
tests to increase their reach and to be able to track the results of
clean up efforts.
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