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Division of Investment and Export
PO Box 7970
Madison, WI 53707-7970
USA
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Vol. 7 #6, July 2008

Food Trade Mission to Taiwan
By Lisa Stout, Wisconsin Department of Agriculture, Trade, and Consumer Protection
Food Export-Midwest and Wisconsin Department of Agriculture, Trade, and Consumer Protection are sponsoring a Focused Trade Mission to Taiwan, September 29 - October 1, 2008.  The emphasis will be on bakery ingredients and processed fruits.  Significant demand exists in Taiwan for additives/fortifiers, cereals and grains, frosting and decorations, flavorings, fillings, flour/mixes, blueberries, cherries, cranberries, and dried fruit.

Mission participants will receive:
  • Import analysis and a competitive store check for one product
  • In-market seminar on the Taiwanese market and label regulations
  • Guided tours of manufacturing facilities
  • Guaranteed one-on-one meetings with key buyers, consolidators, importers, and distributors and a table-top product showcase for potential customers
  • Company profile included in Taiwanese Trade Mission promotional brochure to be used during the table-top showcase and widely disseminated throughout the region
  • Interpreters provided throughout the mission to facilitate communication between exporters and their potential customers
  • Educational seminar of your product for the Taiwanese local trade
The participation fee is $475.  Airfare, hotel, and personal expenses are not included.  The Branded Program of Food Export-Midwest can cover 50 percent of some mission expenses incurred by qualifying companies.   Information on program requirements can be found at http://www.brandedprogram.org.  For more information on the mission, contact Ms. Lisa Stout, International Marketing Consultant at the Wisconsin Department of Agriculture, Trade and Consumer Protection, lisa.stout@wisconsin.gov, (608) 224-5126.